Wonder Foundation
About The WONDER Foundation
The WONDER Foundation is committed to building a better future for women and girls by improving access to quality education. They recognise the barriers women and girls face and believe that education is the key to economic independence, better career opportunities, and stronger communities.
With 35 partners across 24 countries, WONDER Foundation has provided over 100,000 women and girls with access to quality education.
The Challenge: A Need for Better Systems to Maximise Impact
To serve more women and girls worldwide, WONDER Foundation needed to improve their data management, reporting, and stakeholder engagement processes. They recognised that manual processes and limited digital infrastructure were restricting their ability to track progress, tailor funding proposals, and engage supporters effectively.
Through JP Morgan Chase’s Force for Good Programme, WONDER Foundation began their digital transformation journey and selected Salesforce as their platform of choice. However, they needed additional functionality to improve data tagging, reporting, and information management.
"We needed a system that would allow us to categorise and track key stakeholder interests, helping us improve engagement, fundraising, and advocacy."
Pain Points
The team had various things they wanted to change so that they had thr right tools to create impact with, some of their pain points included:
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Limited Data Visibility & Tracking
- No structured way to categorise and track stakeholder interests.
- Difficulty in tailoring funding proposals and communications based on geography, interests, or previous engagement.
- No structured way to categorise and track stakeholder interests.
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Manual & Inefficient Processes
- No easy way to tag records for reporting, requiring manual effort to sort and classify data.
- Tracking event attendance, engagement, and research dissemination was time-consuming and inconsistent.
- No easy way to tag records for reporting, requiring manual effort to sort and classify data.
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Inefficiencies in Engagement Tracking
- No centralised method to record which contacts had attended events, shown interest in research, or engaged with key reports.
- Increased manual effort in maintaining and analysing donor and partner data.
- No centralised method to record which contacts had attended events, shown interest in research, or engaged with key reports.
The Solution: Implementing Salesforce & Tagging Accelerator
Hyphen8 worked with WONDER Foundation to enhance their Salesforce implementation by introducing a structured, flexible tagging system to streamline data management, reporting, and fundraising insights.
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Enhancing Data Organisation & Tagging
- Implemented Hyphen8’s Tagging Accelerator, allowing users to quickly categorise and filter records for easier reporting.
- Allowed the team to restrict tag creation, ensuring consistent, high-quality data.
- Implemented Hyphen8’s Tagging Accelerator, allowing users to quickly categorise and filter records for easier reporting.
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Improving Stakeholder Engagement Tracking
- Enabled WONDER to tag contacts by countries of interest, allowing for targeted engagement with specific funders and partners.
- Introduced tagging for interests such as scholarships, mentoring, women, and girls, making fundraising campaigns more personalised and effective.
- Allowed tracking of event attendance and interest, helping the team engage more meaningfully with support
- Enabled WONDER to tag contacts by countries of interest, allowing for targeted engagement with specific funders and partners.
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Optimising Reporting & Research Dissemination
- Developed a tagging system to track engagement with research reports and policy papers.
- Enabled WONDER to monitor which MPs, stakeholders, and partners had engaged with their publications, helping them refine their advocacy strategies.
- Developed a tagging system to track engagement with research reports and policy papers.
The Impact of working with Hyphen8
The Impact: Greater Efficiency, Better Engagement, and Stronger Insights
The WONDER Foundation now has a powerful, structured system that allows them to track engagement, personalise fundraising efforts, and streamline reporting, ensuring that their mission is better supported by data-driven decision-making.
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Organised, Structured Data Management
- Clear tagging system ensures better stakeholder segmentation and targeted communication.
- Easy-to-use system reduces data inconsistencies and improves efficiency.
- Clear tagging system ensures better stakeholder segmentation and targeted communication.
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Improved Fundraising & Stakeholder Engagement
- Fundraising campaigns can now be tailored to specific donor interests.
- Geographical tagging allows for more effective international funding proposals.
- Fundraising campaigns can now be tailored to specific donor interests.
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Stronger Reporting & Research Impact
- Ability to track engagement with research reports, ensuring better advocacy and outreach.
- Data-driven decision-making now supports long-term strategy planning
- Ability to track engagement with research reports, ensuring better advocacy and outreach.
Making an impact
"As soon as Hyphen8 showed us their Tagging Accelerator, we could immediately see the potential. The ability to structure our data while keeping it high quality was a game-changer."
— Paola Delmonaco, COO, WONDER Foundation
Why Salesforce and Hyphen8?
WONDER Foundation partnered with Hyphen8 for their expertise in nonprofit digital transformation, ensuring they had a scalable, structured, and efficient system to support their mission now and in the future
