Women Win
About Women Win
Women Win is a global women's fund based in Amsterdam, dedicated to advancing gender justice and empowering women and girls worldwide.
Originally founded to promote girls' leadership and life skills through sports, Women Win has expanded its work into three core areas: gender equity in sports, women's economic resilience in global supply chains, and fiscal sponsorships for emerging women's funds.
By leveraging data and technology, Women Win supports over 300 organisations in creating lasting change.
The Challenge: A System in Need of Change
As Women Win expanded its focus, managing partner relationships and program data efficiently became increasingly complex. The organisation needed a system that could support their impact goals and plans for growth.
"We wanted our partners to view Salesforce as a supportive tool, not an obligation," shared
Hannah Strauss, a member of Women Win's team."Our previous system design wasn't sustainable, especially as our work became more decentralised. We needed a system that
could streamline data entry, improve reporting, and ultimately enhance the user experience."
- Hannah Strauss, Digital Coordinator, Women Win

Women Win's Key Pain Points:
Before their digital transformation, Women Win encountered several obstacles that hindered efficient data management and user engagement.
Their expansion into new areas of work required a flexible, centralised platform that could keep up with the growing complexity of their programs.
When they initially rolled out Salesforce Communities to streamline partner data entry, there was always a need for continuous improvement around the user experience and data accessibility.
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Limited Data Accessibility & Reporting Challenges
- Difficulty in customising reports to reflect program impact accurately to make data driven decisions, rather than looking through multiple documents.
The team needed continuous external support to modify reporting structures which was time consuming, costly and didn't give them insights at their finger-tips.
A lack of real-time insights for internal decision-making and funder reporting.
- Difficulty in customising reports to reflect program impact accurately to make data driven decisions, rather than looking through multiple documents.
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Complex Partner Data Management
- Existing systems required partners to input data in a cumbersome way, reducing engagement.
Disjointed processes meant valuable program information was difficult to track.
A need for a user-friendly interface to encourage seamless data sharing.
- Existing systems required partners to input data in a cumbersome way, reducing engagement.
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Rigid and poor collaborative technology
- The team wanted tools that enabled them to collaborate.
- They wanted tools that were easy to use and intuitive, that would allow them to tag or assign each other on tasks, so that next steps and swift working were a breeze.
- Old fashioned systems and spreadsheets held them back from being able to scale their impacts in the ways they wanted due to time-consuming ways of working.
- The team wanted tools that enabled them to collaborate.

The Solution: A Salesforce Implementation by Hyphen8
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User-Centric Design for Partner Engagement
- Redesigned Salesforce Communities to make partner data entry more intuitive.
Created a seamless interface to support long-term engagement and collaboration.
- Redesigned Salesforce Communities to make partner data entry more intuitive.
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Enhanced Reporting & Data Collection
Custom dashboards allow real-time tracking of program impact.
Streamlined data collection ensures better insights for internal strategy and funder reporting.
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Scalability for Future Growth
- The system is built to support new economic empowerment programs, allowing Women Win to track participant progress efficiently.
- Their data is all in one system which means they will be easily to use it for reporting to scale their mission.
- Salesforce will allow them to benefit from AI if they choose to as their data is all in one unified place on one platform.
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Economic Empowerment Program Tracking
- The team needed to be able to track Economic Empowerment Programs.
As they got ready to launch a new programme they needed Salesforce to allow them to track participant
progress in real-time. - They also needed all data in one place to ensure that no data was missed from this reporting area of their organisation.
- The team needed to be able to track Economic Empowerment Programs.

Why Did You Choose Salesforce and Hyphen8?
"Hyphen8 really stood out because they didn't just focus on the technology; they took the time to understand the people behind it.
Their unique, people-centered approach resonated with our team and the partners we serve."
-Hannah Strauss, Digital Coordinator, Women Win
The Impact of working with Hyphen8

The Impact
Transforming Program Management for the Future, powered by Salesforce and Hyphen8's team.
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User-Centric Design
Hyphen8 redesigned Women Win's Salesforce setup to better align with the needs of partners.
The user-friendly interface makes data entry more accessible and less time-consuming.
Partners now view Salesforce as a valuable resource rather than an obligation.
Engagement with the platform has increased, leading to more comprehensive data insights.
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Enhanced Data Collection
Hyphen8 helped Women Win streamline data entry processes, making it easier for partners to input information.
The simplified system ensures essential data is captured without overburdening partners.
Data accuracy has improved, reducing errors and the need for manual corrections.
A centralised platform now ensures real-time access to data across global teams.
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Improved Reporting Capabilities
With Salesforce's custom dashboards and reporting tools, Women Win can generate reports that accurately reflect program impact.
Real-time insights allow internal teams to track key metrics and progress more effectively.
Funders receive more transparent and data-driven reports, strengthening trust and support.
The ability to create tailored reports independently has reduced reliance on external support.
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Economic Empowerment Program Tracking
Women Win's new economic empowerment program can now track participant progress in real time.
The enhanced tracking system provides deeper insights into the long-term impact of their initiatives.
Automated workflows ensure smooth program management, reducing administrative burden.
Improved data visibility supports better decision-making and program
Making an impact
"Our goal was to create a system that empowered everyone who used it.
We wanted 100% of our team on one system.
Partners having access to Salesforce has been a wonderful tool because it means all their data is in one place for our teams around the world to see, use, and contribute to."
- Hannah Strauss, Digital Coordinator, Women Win
Advice for other charities
"Don't get too caught up in 'future-proofing'-the nonprofit world is constantly evolving. Instead, focus on building for purpose and what your organisation truly needs right now.
Think about the stories you'll want to tell in five years-what impact do you want to showcase?
Design your data collection around those future stories so you're gathering meaningful insights that demonstrate your value over time.
With data becoming even more critical, having it in the right format and in one place will empower your team to leverage the most innovative tools. Speak to Hyphen8-their team of experts can help you get there."
-Hannah Strauss, Digital Coordinator, Women Win
